— Digital event —

— Live event —

Sales Comp Career Week

Grow your skills. Expand your network. Get noticed.

You spend all year designing quotas, modeling incentives, and aligning comp plans to go-to-market strategy for the org.

For one week, let's focus on a strategy for you and your career.

Join us for Sales Comp Career Week — a free virtual event featuring expert-led sessions designed to help you level up and stand out.

Browse the session topics below, register, and be the first to hear about our speakers revealed soon!

Join our session on activity-based-incentives
Watch now
Save your seat

What we'll cover

1
2
3

What Should This Say?

With your hosts:

Kelly Englisch

Director, Sales Incentives, Iron Mountain

Ryan Farber

Director, Sales Compensation, Barracuda

Leo Rocha

Sr. Director, Compensation, CHG Healthcare

Kristina Plane

Security/Collaboration Sales Compensation Strategy & Planning Leader, Cisco

Kristina is a distinguished leader in the field of sales compensation, currently spearheading compensation design and implementation at Cisco within the specialist organization. With over a decade of experience, Kristina has a proven track record of developing innovative compensation models that drive sales performance and align with organizational goals. Throughout her career, Kristina has been instrumental in designing and implementing sales compensation plans that not only motivate sales teams but also ensure fair and effective reward systems. Her expertise spans across multiple facets of sales compensation, including incentive plan design, quota setting, and performance metrics. She is known for her analytical prowess, strategic thinking, and ability to navigate complex compensation challenges in dynamic business environments. In her role at Cisco, Kristina continues to lead transformative initiatives that enhance sales effectiveness and drive business growth. She is passionate about leveraging data-driven strategies to create compelling compensation plans that align with both company objectives and sales team aspirations

Justin Rosenblum

Director, Commissions Transformation, Thomson Reuters

Brandon Farb

Director, Sales Planning and Compensation, Allstate Canada

Melissa Fenner

Senior Director, Sales Compensation and Incubation Strategy, Docusign

Chris Goff

Senior Director, Sales Compensation, Labcorp

Kaleb Carter

Director of Sales Compensation - FP&A, Trustpilot

Les Reif

Senior Director, Sales Compensation, Rogers Communications

Kat Walenty

VP, People, JupiterOne

Cade Olson

Director GTM Strategy & Operations - Sales Performance Management

Nathan Rosas

Head of Sales Incentive Compensation, Netflix

Bethany Rucker

Director, Sales Incentive Compensation, Thomson Reuters

John Lee

Senior Director, Global Sales Compensation, LinkedIn

James Jackson

Global Head of Revenue Operations, Canva

David Gerardi

VP, Revenue Optimization, Forma.ai

Shawn Rossi

VP, Strategic Services, Forma.ai

Shawn Rossi is VP of Strategic Services at Forma.ai, where he helps enterprise organizations maximize the effectiveness and agility of their sales incentive strategies. With 30 years of experience spanning industries—from tech and telecom to healthcare, insurance, and finance—Shawn has led transformation initiatives for some of the world’s most iconic brands, including Apple, Microsoft, Johnson & Johnson, Sysco, Marriott, T-Mobile, and FedEx. His deep expertise in quota setting, territory design, and incentive optimization makes him a trusted advisor to organizations navigating complex sales performance challenges.

Kyle Webster

Chief of Staff, Forma.ai

Kyle is the Chief of Staff at Forma.ai and has 10+ years experience in the Sales Performance Management space. Prior to Forma.ai Kyle was in management consulting, working with Fortune 500 companies to develop and operationalize various sales effectiveness strategies, with a specific focus on sales incentive compensation. His experience spans multiple industries, with deep experience in software/technology, distribution, and retail.

Kelly Englisch

Director, Sales Incentives, Iron Mountain

Ryan Farber

Director, Sales Compensation, Barracuda

Leo Rocha

Sr. Director, Compensation, CHG Healthcare

Kristina Plane

Security/Collaboration Sales Compensation Strategy & Planning Leader, Cisco

Justin Rosenblum

Director, Commissions Transformation, Thomson Reuters

Brandon Farb

Director, Sales Planning and Compensation, Allstate Canada

Melissa Fenner

Senior Director, Sales Compensation and Incubation Strategy, Docusign

Chris Goff

Senior Director, Sales Compensation, Labcorp

Kaleb Carter

Director of Sales Compensation - FP&A, Trustpilot

Les Reif

Senior Director, Sales Compensation, Rogers Communications

Kat Walenty

VP, People, JupiterOne

Cade Olson

Director GTM Strategy & Operations - Sales Performance Management

Nathan Rosas

Head of Sales Incentive Compensation, Netflix

Bethany Rucker

Director, Sales Incentive Compensation, Thomson Reuters

John Lee

Senior Director, Global Sales Compensation, LinkedIn

James Jackson

Global Head of Revenue Operations, Canva

David Gerardi

VP, Revenue Optimization, Forma.ai

Shawn Rossi

VP, Strategic Services, Forma.ai

Kyle Webster

Chief of Staff, Forma.ai

Kyle is the Chief of Staff at Forma.ai and has 10+ years experience in the Sales Performance Management space. Prior to Forma.ai Kyle was in management consulting, working with Fortune 500 companies to develop and operationalize various sales effectiveness strategies, with a specific focus on sales incentive compensation. His experience spans multi

Kelly Englisch

Director, Sales Incentives, Iron Mountain

Ryan Farber

Director, Sales Compensation, Barracuda

Leo Rocha

Sr. Director, Compensation, CHG Healthcare

Kristina Plane

Security/Collaboration Sales Compensation Strategy & Planning Leader, Cisco

Justin Rosenblum

Director, Commissions Transformation, Thomson Reuters

Brandon Farb

Director, Sales Planning and Compensation, Allstate Canada

Melissa Fenner

Senior Director, Sales Compensation and Incubation Strategy, Docusign

Chris Goff

Senior Director, Sales Compensation, Labcorp

Kaleb Carter

Director of Sales Compensation - FP&A, Trustpilot

Les Reif

Senior Director, Sales Compensation, Rogers Communications

Kat Walenty

VP, People, JupiterOne

Cade Olson

Director GTM Strategy & Operations - Sales Performance Management

Nathan Rosas

Head of Sales Incentive Compensation, Netflix

Bethany Rucker

Director, Sales Incentive Compensation, Thomson Reuters

John Lee

Senior Director, Global Sales Compensation, LinkedIn

James Jackson

Global Head of Revenue Operations, Canva

David Gerardi

VP, Revenue Optimization, Forma.ai

Shawn Rossi

VP, Strategic Services, Forma.ai

Kyle Webster

Chief of Staff, Forma.ai

— Live event —

Sales Comp Career Week

Grow your skills. Expand your network. Get noticed.

You spend all year designing quotas, modeling incentives, and aligning comp plans to go-to-market strategy for the org.

For one week, let's focus on a strategy for you and your career.

Join us for Sales Comp Career Week — a free virtual event featuring expert-led sessions designed to help you level up and stand out.

Browse the session topics below, register, and be the first to hear about our speakers revealed soon!

21 Jul 2025

Location

What’s in it for you?

Create a connected sales performance ecosystem

Unify territory planning, quota setting, and incentive programs in a single data platform.

Plan + execute all in one place

Ditch sandboxes and spreadsheets. Test and financially model changes, directly in the platform, then deploy modelled changes instantly.

Accelerate GTM agility

Our unique template-driven configuration enables new incentive plans or changes to be designed and implemented in just hours.

Optimize growth with advanced insights

Apply richer analytics, forecasting and machine learning models to a single source of truth of your data, to unlock maximum revenue. 

Speakers

Lorem ipsum dolor sit amet, consectetur adipiscing elit.

Kelly Englisch

Director, Sales Incentives, Iron Mountain

Ryan Farber

Director, Sales Compensation, Barracuda

Leo Rocha

Sr. Director, Compensation, CHG Healthcare

Kristina Plane

Security/Collaboration Sales Compensation Strategy & Planning Leader, Cisco

Justin Rosenblum

Director, Commissions Transformation, Thomson Reuters

Brandon Farb

Director, Sales Planning and Compensation, Allstate Canada

Melissa Fenner

Senior Director, Sales Compensation and Incubation Strategy, Docusign

Chris Goff

Senior Director, Sales Compensation, Labcorp

Kaleb Carter

Director of Sales Compensation - FP&A, Trustpilot

Les Reif

Senior Director, Sales Compensation, Rogers Communications

Kat Walenty

VP, People, JupiterOne

Cade Olson

Director GTM Strategy & Operations - Sales Performance Management

Nathan Rosas

Head of Sales Incentive Compensation, Netflix

Bethany Rucker

Director, Sales Incentive Compensation, Thomson Reuters

John Lee

Senior Director, Global Sales Compensation, LinkedIn

James Jackson

Global Head of Revenue Operations, Canva

David Gerardi

VP, Revenue Optimization, Forma.ai

Shawn Rossi

VP, Strategic Services, Forma.ai

Kyle Webster

Chief of Staff, Forma.ai
Kyle is the Chief of Staff at Forma.ai and has 10+ years experience in the Sales Performance Management space. Prior to Forma.ai Kyle was in management consulting, working with Fortune 500 companies to develop and operationalize various sales effectiveness strategies, with a specific focus on sales incentive compensation. His experience spans multi

What past attendees are saying...

“What is amazing about Forma.ai is that—internally, we don’t need the skills to configure a comp tool or our data—Forma.ai’s automation helps us do this and turnaround changes much faster than we would ever be able to with any other ICM.”

Suzanne Shadgett

Senior Financial Executive, Stryker

“Forma.ai provides flexibility like no one else in the category. With their real-time modeling, I can apply any idea I have against last year’s data to see how much it would cost and what it could actually achieve." 

Dr. Robert Bieshaar

Global Head of Sales Compensation, Autodesk 

Book your spot now

Don't miss out on this incredible opportunity—secure your place today to join the premier event for sales leadership and gain insights from industry experts.

‍

21 Jul 2025

Location

Save my spot